Online Registration Software: Custom Build or Buy Off-the Shelf?

Posted on Feb 23, 2017 3:37:43 PM by William Owens & Kristen Goecke

Or maybe a bit of both….

From time to time we encounter a potential client who is either in the process of building their own online registration and business management system or considering building it themselves. These organizations range from very small family owned clubs and non-profits with modest needs all the way up to to enormous federations or associations working with multiple locations and partners with very complex business needs.

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Customer Success VS Customer Support: What’s the difference and why it matters when selecting online registration software.

Posted on Sep 7, 2016 4:25:57 PM by Kristen Goecke

value.jpgThere is no shortage of things you need to consider and evaluate when selecting Online Registration Software. One factor that frequently gets overlooked is Customer Success.

First off Customer Success VS Customer Support: what’s the difference.

Customer Success is when you (the client) achieves the desired outcome through interactions with the software vendor. Customer Support is a tool or process employed as a means to achieve this goal along with onboarding/implementation, customer education and community.

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4 Ways You Can Win at SEO (locally)

Posted on Aug 22, 2016 2:24:26 PM by Kristen Goecke

How do people find your business? The first place I look for activities and classes for my family is a Google search and 9 times out of 10 the results are disappointing. Why is this? Most small activity based businesses still have not been able use SEO (Search Engine Optimization) to their advantage.

A quick internet search on SEO brings up an unbelievable amount of information and companies selling their SEO skills for a fairly hefty price. The good news is, you don’t necessarily need to spend a bunch of money and resources to give yourself a competitive edge and get your business on the first page of search results in your area.

This is why Local SEO is so important for your business.

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Make Sure Your Online Registration Software Doesn't Stunt Your Growth.

Posted on Jul 14, 2016 2:20:38 PM by Kristen Goecke

Business is business and business must grow … do you know if your Online Registration software can grow with you?

It’s a very important question and should be a factor in your Online Registration software evaluation criteria. As your business, the market and  technology evolves, so should your Online Registration software.

While we can’t predict the future, we can identify characteristics and values that indicate whether or not a software provider is prepared to grow with you.

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Evaluate Software Vendors, Not Just Features

Posted on Jun 29, 2016 10:37:03 AM by Kristen Goecke

Online registration software is a BIG investment for your business. We say this over and over again because it’s true. There are features to look at, user experience, cost, scalability - the list goes on and on.

Perhaps the most important element in your purchase can be difficult to quantify and often overlooked. This the software vendor itself.

So what do you look for in a software vendor?

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Online Payment - The Not So Secret Sauce You Need

Posted on Jun 22, 2016 9:32:40 AM by Kristen Goecke

You’ve heard it time and time again - you need a website, you’ve got to be online, tweet, facebook updates instagram - AHHHH. Yes, the internet is a powerful marketing tool. Your customers are online. That is where they are looking for you and yes, you should be there guiding them towards you with all those fun internet marketing tools.

But what do they do or what can they do once they find you online?

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10 Crucial Questions You Need to Ask Before Selecting Online Registration Software

Posted on Jun 8, 2016 1:33:34 PM by Kristen Goecke

These days you can buy pretty much anything online and studies are showing that the percentage of purchases made online are increasing year after year. More likely than not, your customers are buying online.

Unfortunately, many activity based businesses do not offer this convenience. Those that do, have and will continue to have a competitive advantage over those that don’t.

You know you want that competitive advantage but finding the right software solution to suite your needs can be an overwhelming process and what if you choose the wrong one?

Some simple preliminary research can save you time and help ensure you select a solution that will best suite your unique business needs.

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