Stop me if you’ve heard this one before: the internet is changing the way businesses and community organizations operate in our interconnected digital world. That includes the way people sign up for classes and activities offered by their local sports club or facility –it’s not easy, convenient and accessible from a smartphone or tablet, the process itself may as well not exist at all. Therefore, if you haven’t done so already, 2018 is the year you must bring your registration process online.
The advantages of making your organization or facility’s activity registration a web-based process are many. Ease of access, efficiency, centralization of data and a much lighter administrative workload are just a few of the positive aspects that come with investing in an online registration software. Here’s a more detailed breakdown of each:
Ease of Access
The biggest pain point when it comes to more traditional registration methods is undoubtedly the time spent driving to a specific physical location and, more annoyingly, waiting in line alongside other disgruntled individuals. With the act of online shopping cementing itself as a ubiquitous part of everyday life, there’s no reason why your organization should go against the grain and use a registration process that is, at this point, dated and frustratingly unproductive.
Instead, online registration software allows you the flexibility as a program or facility manager to have participants sign up for activities or classes at their own convenience, even while they’re on the go by using their mobile device. That way, the prospect of long lines, tedious wait times and the negative energy that comes with a subpar customer experience are eliminated completely, delivering an experience that promotes enthusiasm and excitement for all registrants.
Efficient Centralization of Data
Has an in-person registration period ever gone 100 percent smoothly? Or taken up less time than you wanted it to? In my experience, the answer to both of those questions is a resounding “no.” In fact, traditional registration periods aren’t typically prime examples of time management. Confusion when it comes to filling out the right forms, changing your personal data if you’ve moved or difficulty renewing a recurring membership disappear with the implementation of an online registration solution.
One of the additional bonuses of such a digital setup is that all your participant data is centralized in one place. In 2018, you should be able to easily access a cloud-based platform and retrieve user details with just a few taps or clicks. No more scouring desk drawers or filing cabinets for that sheet of paper you think contains the information you’re looking for – it’s the administrative equivalent
Again, this newfound implementation will be advantageous for managers, employees and end users in equal measure. The latter is also a crucial aspect of a positive customer
Lighter Administrative Workload
We’ve already hinted at this a little bit but using an online registration software will significantly cut down on time spent by administrative personnel manually entering data
With an online platform that handles your major registration, payment and management tasks, your organization’s employee will be able to spend less time bogged down with menial behind-the-scenes duties and more time exploring their passion for serving the community. With a software solution that updates in real-time, you’ll also never have to worry about misplaced information or communication breaking down because admin workers were too busy or stressed to devote enough attention to every detail. In short, everybody wins.
As you can see, there’s no better time than right now to be investing in an online registration software solution. It will increase the efficiency of your operations by improving ease of access and data centralization, as well as lighten the workload that administrative employees currently find themselves handling. It’s a move that will go a long way to making your organization’s engagement numbers and revenue generation sustainable in the long-term.
Want a more in-depth look at what features make up great online registration software? Read more by clicking the link below.