Are your activities for all age groups? Are you serving all possible customers? By adding a new program to your offerings, you can reach more participants. In your industry several age groups are often neglected: the very young and seniors. Stand out from the competition by opening the doors of your organization! Discover two new groups of clients.
Integrate Small Children
The 1-5 year age group is often neglected because these young people require more specialized activities and need to be accompanied by an adult. However, by attracting this age group to your organization, you can quickly create a sense of belonging to your organization - for the whole family. There are already early motor skill activity programs available that can easily be integrated with your current programming.
The Karibu program operates in more than 60 locations in Canada and offers organizations like yours, a fully equipped program to move the little ones in your community. Learn about the program by visiting their website or check out their program brochure.
It’s not just the young who wish to get moving! Many retirees want to stay active and try new activities. Jump on the opportunity and offer introductory courses in dance and gymnastics suitable for the elderly. Given their schedule, you can offer these courses in the morning and maximize the use of your facilities. Make sure that participants are fit enough to take part in your activities by giving them a medical form to complete.